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Aixam Ambition VS DS Automobiles DS 7 – Specs, Efficiency & Price Comparison

Which model is the better choice – the Aixam Ambition or the DS Automobiles DS 7? We compare performance (8 HP vs 360 HP), boot capacity (0 L vs 555 L), efficiency ( vs 1.30 L), and of course, the price (10800 £ vs 40300 £).
Find out now which car fits your needs better!

The Aixam Ambition (Hatchback) is powered by a Diesel or Electric engine and comes with a Automatic transmission. In comparison, the DS Automobiles DS 7 (SUV) features a Diesel or Plugin Hybrid engine and a Automatic gearbox.

When it comes to boot capacity, the Aixam Ambition offers 0 L, while the DS Automobiles DS 7 provides 555 L – depending on what matters most to you. If you’re looking for more power, you’ll need to decide whether the 8 HP of the Aixam Ambition or the 360 HP of the DS Automobiles DS 7 suits your needs better.

There are also differences in efficiency: vs 1.30 L. In terms of price, the Aixam Ambition starts at 10800 £, while the DS Automobiles DS 7 is available from 40300 £.

Compare all the key specs now and find out which model fits your lifestyle best!

Aixam Ambition

The Aixam Ambition stands out with its compact design and impressive manoeuvrability, making it an ideal choice for urban driving. Its stylish appearance is complemented by a comfortable interior that prioritises driver and passenger experience. With a keen focus on efficiency, this microcar perfectly caters to those seeking an economical yet functional solution for city travel.

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DS Automobiles DS 7

The DS 7 stands out with its striking design and luxurious comfort, making it a true embodiment of French elegance in the SUV segment. Inside, the cabin showcases a blend of high-quality materials and innovative features that cater to both driver and passenger needs. With its impressive road presence and refined driving dynamics, the DS 7 promises a captivating driving experience that doesn't compromise on style.

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Aixam Ambition
DS Automobiles DS 7
DS 7

Costs and Consumption

Price
10800 - 17100 £
Price
40300 - 58500 £
Consumption L/100km
-
Consumption L/100km
1.3 - 5.5 L
Consumption kWh/100km
-
Consumption kWh/100km
-
Electric Range
75 - 130 km
Electric Range
57 - 65 km
Battery Capacity
5.5 - 7.9 kWh
Battery Capacity
12.90 kWh
co2
0 g/km
co2
30 - 145 g/km
Fuel tank capacity
16 L
Fuel tank capacity
43 - 55 L

Dimensions and Body

Body Type
Hatchback
Body Type
SUV
Seats
2
Seats
5
Doors
3
Doors
5
Curb weight
425 - 440 kg
Curb weight
1651 - 2002 kg
Trunk capacity
0 L
Trunk capacity
555 L
Length
2800 - 3000 mm
Length
4593 mm
Width
1500 mm
Width
1891 mm
Height
1456 - 1590 mm
Height
1625 mm
Payload
250 kg
Payload
398 - 424 kg

Engine and Performance

Engine Type
Diesel, Electric
Engine Type
Diesel, Plugin Hybrid
Transmission
Automatic
Transmission
Automatic
Transmission Detail
-
Transmission Detail
Automatic Gearbox
Drive Type
Front-Wheel Drive
Drive Type
Front-Wheel Drive, All-Wheel Drive
Power HP
8 HP
Power HP
130 - 360 HP
Acceleration 0-100km/h
-
Acceleration 0-100km/h
5.7 - 11.9 s
Max Speed
45 km/h
Max Speed
195 - 235 km/h
Torque
21 - 40 Nm
Torque
300 - 520 Nm
Number of Cylinders
2
Number of Cylinders
4
Power kW
6 kW
Power kW
96 - 265 kW
Engine capacity
479 cm3
Engine capacity
1499 - 1598 cm3

General

Model Year
2023 - 2024
Model Year
2024 - 2025
CO2 Efficiency Class
A
CO2 Efficiency Class
E, B
Brand
Aixam
Brand
DS Automobiles

Aixam Ambition

Introducing the Aixam Ambition: A New Era of Urban Mobility

The Aixam Ambition stands at the forefront of compact vehicles designed for the bustling urban environments of today. With a focus on accessibility and efficiency, this innovative vehicle caters to the demands of modern city living, offering both diesel and electric options that are not only practical but also environmentally friendly.

Compact Design Meets Functionality

Measuring between 2800 to 3000 mm in length and 1500 mm in width, the Aixam Ambition is designed for nimble navigation through tight city streets. The vehicle's sleek hatchback body type complements its lightweight construction, which ranges from 425 to 440 kg. With a maximum speed capped at 45 km/h, the Ambition is adept at providing a safe and efficient mode of transport that meets regulatory standards while ensuring driver and passenger comfort.

Engine Performance and Efficiency

The Ambition is available in both diesel and electric powertrains. The diesel variants feature a compact 479 cm³ two-cylinder engine, generating between 8 to 12 PS and boasting an admirable torque of 21 to 50 Nm. On the other hand, the electric models deliver a more contemporary take on mobility, with power ratings of 12 PS and a battery capacity that ranges from 5.1 to 7.3 kWh, allowing for an electric range of 70 km to 95 km. This flexibility between fuel types ensures that drivers can select the model that best suits their lifestyle and environmental preferences.

Innovative Transmission and Handling

Equipped with a continuously variable transmission (CVT) and a reduction gearbox, the Aixam Ambition ensures smooth gear transitions and optimal handling, making it an excellent choice for both new and experienced drivers. The front-wheel-drive configuration further enhances stability and control, particularly in urban settings where quick manoeuvrability is essential. With a selective attention to detail, the driving experience is tailored to deliver not just performance but also a sense of safety and ease.

Eco-Friendly Features and CO2 Efficiency

As urban pollution becomes a pressing concern, the Aixam Ambition takes strides towards sustainability with a CO2 efficiency class of A. The electric models specifically generate zero emissions (0 g/km), aligning with modern environmental standards and providing an eco-conscious alternative for city dwellers. This commitment to sustainability does not come at the expense of performance, proving that environmentally friendly options can also be practical and enjoyable to drive.

Luxurious Interior and Practical Amenities

Despite its compact size, the Aixam Ambition provides a surprising amount of comfort and technology. The vehicle seats two occupants and offers a variety of trim levels, including GTO, Pack, and Premium configurations, allowing customers to choose the level of luxury that fits their taste. The interior is designed with user-friendly layouts and ample storage solutions, although it features no dedicated boot space. This makes it ideal for minimalistic lifestyles and those who primarily require a vehicle for short urban trips.

Affordability and Market Positioning

With a pricing range of €12,590 to €19,990, the Aixam Ambition presents itself as an affordable option in the light vehicle market. Its competitive price point, combined with low running costs and a focus on urban efficiency, positions it as a popular choice for young drivers, city commuters, and eco-conscious consumers alike. The demand for such vehicles is surging, as more individuals seek viable alternatives to traditional automobiles.

Conclusion

The Aixam Ambition is more than just a vehicle; it's a statement of intent for the future of urban mobility. Merging compact design with sophisticated engineering, it offers a sustainable solution without compromising on comfort or performance. As cities continue to evolve, the Aixam Ambition stands ready to meet the challenges of modern living, making it a compelling choice for the savvy city driver.

DS Automobiles DS 7

The DS 7: A Luxurious SUV Experience

The DS 7 has firmly established its presence in the luxury SUV segment since its launch. Combining elegant design with cutting-edge technology, it stands out as a symbol of sophistication and performance. This SUV from DS Automobiles is designed to meet the demands of modern drivers seeking a compelling blend of luxury, comfort, and efficiency.

Elegance Meets Performance

The DS 7 is available in various powertrains, including efficient diesel and innovative plug-in hybrid systems. The lineup features the DS 7 BlueHDi 130 Diesel Automatic Front-Wheel Drive, offering a robust 130 HP and a remarkable fuel consumption of just 5.5 L/100 km. For those who crave electrification, the DS 7 E-Tense series includes a range of powerful hybrid options, such as the 225 HP variant, presenting an electric range of 65 km, making it a perfect choice for urban driving.

Advanced Hybrid Technology

Among the most impressive offerings is the DS 7 E-Tense 300 Plugin Hybrid Automatic All-Wheel Drive, which delivers a powerful 300 HP, while maintaining exceptional efficiency. This model can accelerate from 0 to 100 km/h in just 5.9 seconds, showcasing not only its sporty character but also its driveability. The integration of a 1.3 L engine and a battery capacity of 12.9 kWh ensures that it efficiently meets the needs of eco-conscious drivers without compromising on performance.

Luxurious Interior and Comfort Features

Stepping inside the DS 7 feels like entering a realm of pure luxury. The interior is finely crafted with high-quality materials and meticulous attention to detail, offering spacious seating for up to five passengers. The cabin is oriented towards providing a serene driving experience, with a trunk capacity of 555 liters, ensuring ample space for luggage. Moreover, the inclusion of state-of-the-art infotainment features enhances both driver and passenger connectivity.

Safety and Driver Assistance Innovations

Safety is a top priority for DS Automobiles, and the DS 7 reflects this commitment. It is equipped with an array of driver assistance systems, including adaptive cruise control, lane departure warning, and automatic emergency braking. These advanced technologies not only elevate the driving experience but also provide peace of mind, ensuring safer journeys on all roads.

Distinctive Trim Levels to Suit Every Taste

The DS 7 is available in various trims, including the exclusive Collection "Antoine de Saint Exupéry" and elegant Pallas variants. Each trim level is designed to cater to diverse preferences, offering unique styles and additional features to enhance the driving experience. From luxury finishes to high-tech enhancements, there’s a tailored DS 7 for everyone.

A Commitment to Sustainability

With an eye toward environmental responsibility, the DS 7 hybrid models boast impressive CO2 emissions figures, with the E-Tense variants emitting as low as 30 g/km. This commitment to sustainability, combined with high levels of performance, makes the DS 7 a forward-thinking choice in the luxury SUV market.

Conclusion: A Class Apart

In conclusion, the DS 7 encapsulates the essence of luxury and modern innovation in the SUV category. Its stunning design, advanced technologies, and array of powerful engines make it a noteworthy contender for anyone seeking an upscale driving experience. As drivers increasingly prioritize sustainability without sacrificing performance, the DS 7 firmly positions itself to meet these evolving demands.

The prices and data displayed are estimates based on German list prices and may vary by country. This information is not legally binding.