@ Audi AG
@ BMW Group Press
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Audi Q6 e-tron vs BMW iX – Which model is better for everyday use?

Both models have their strengths – but which one suits you more?
Compare performance, efficiency, price and space directly: Audi Q6 e-tron or BMW iX?

Q6 e-tron @ Audi AG

Street Presence and Personality

Audi Q6 e-tron arrives with measured confidence, its lines whispering refinement rather than shouting for attention, while the BMW iX prefers drama and theatre with a bolder stance that turns heads. Both feel unmistakably premium, but they project different kinds of status: understated elegance versus unapologetic statement. That contrast tells you immediately who each car is trying to charm before you slide into the cabin.

iX @ BMW Group Press

Behind the Wheel Vibes

On the move the Audi Q6 e-tron leans towards composed, predictable manners that make long stretches feel effortless, wrapping speed in a reassuring blanket of calm. The BMW iX, by contrast, plays a more athletic tune with sharper responses and a sense that it wants to be hustled through twisty back roads. Neither is off-putting; it’s simply a question of whether you want serenity or engagement on your daily run.

Q6 e-tron @ Audi AG

Cabin Comfort and Daily Life

Step inside the Audi Q6 e-tron and you get a clean, breathable interior that prioritises ergonomics and tactile quality, making everyday interactions feel familiar and friendly. The BMW iX throws a more theatrical interior at you, with bold surfaces and an ambiance that feels modern and slightly forward-thinking, which some will call luxurious and others a little polarising. Both cabins are comfortable, but their characters are distinct: soothing and quietly premium versus expressive and futuristic.

iX @ BMW Group Press

Practicality That Fits Real Life

When it comes to real-world usefulness the Audi Q6 e-tron is pragmatic — thoughtful storage, easy ingress and a sense that luggage and shopping fit without drama. The BMW iX also covers all the basics but leans into a more versatile, commanding layout that suits taller drivers and those who value a more elevated driving position. Families and daily commuters will find either capable, but the choice comes down to whether you prioritise tidy practicality or flexible usability with character.

Q6 e-tron @ Audi AG

Tech That Helps, Not Hinders

Technology in the Audi Q6 e-tron tends to be executed with clarity and a focus on user-friendliness, so most controls and menus feel logical from day one. The BMW iX brings a richer set of features and a bit more futuristic flair, but that can mean a steeper learning curve before everything feels intuitive. Both are well-equipped for modern life, it's just a matter of whether you prefer straightforward functionality or a feature-packed cockpit that rewards exploration.

iX @ BMW Group Press

Living With It: Ownership and Usability

The Audi Q6 e-tron presents itself as the lower-drama companion for day-to-day ownership, offering a sense of sensible luxury that won’t demand constant babysitting. The BMW iX feels like a halo machine — exciting to own and to be seen in, though it can carry a bit more premium maintenance aura. Either way, buyers should weigh how much showroom theatre they want against the quiet comfort of something more understated.

Which Driver Each Suits

If you’re a commuter or a family buyer who values coherent ergonomics and no-nonsense comfort, the Audi Q6 e-tron will likely sit naturally in your life and routines. If you’re a driver who loves the idea of drama, sharper on-road manners and a tech-forward presentation, the BMW iX is built to scratch that itch. Match your priorities — calm competence versus expressive performance — and the right match becomes clear.

Keep Reading — The DriveDuel Champion Awaits

We’ve laid out personalities, practicality and everyday usability so you can picture either car in your driveway, but the final verdict relies on how those traits line up with your life. Don’t leave yet — the DriveDuel Champion will be revealed after our deeper test and ownership report, so read on to see which contender earns the crown.

Here’s where it gets real: The technical differences in detail

Costs and Efficiency:

Looking at overall running costs, both models reveal some interesting differences in everyday economy.

Audi Q6 e-tron has a clearly perceptible advantage in terms of price – it starts at 54400 £, while the BMW iX costs 71600 £. That’s a price difference of around 17143 £.

In terms of energy consumption, the advantage goes to the Audi Q6 e-tron: with 15.60 kWh per 100 km, it’s to a small extent more efficient than the BMW iX with 17.80 kWh. That’s a difference of about 2.20 kWh.

As for range, the BMW iX performs hardly perceptible better – achieving up to 701 km, about 45 km more than the Audi Q6 e-tron.

Engine and Performance:

Under the bonnet, it becomes clear which model is tuned for sportiness and which one takes the lead when you hit the accelerator.

When it comes to engine power, the BMW iX has a clearly perceptible edge – offering 659 HP compared to 516 HP. That’s roughly 143 HP more horsepower.

In acceleration from 0 to 100 km/h, the BMW iX is a bit quicker – completing the sprint in 3.80 s, while the Audi Q6 e-tron takes 4.30 s. That’s about 0.50 s faster.

In terms of top speed, the BMW iX performs barely noticeable better – reaching 250 km/h, while the Audi Q6 e-tron tops out at 230 km/h. The difference is around 20 km/h.

There’s also a difference in torque: BMW iX pulls to a small extent stronger with 1015 Nm compared to 855 Nm. That’s about 160 Nm difference.

Space and Everyday Use:

Whether family car or daily driver – which one offers more room, flexibility and comfort?

Both vehicles offer seating for 5 people.

In curb weight, Audi Q6 e-tron is a bit lighter – 2200 kg compared to 2525 kg. The difference is around 325 kg.

In terms of boot space, the Audi Q6 e-tron offers hardly perceptible more room – 526 L compared to 500 L. That’s a difference of about 26 L.

In maximum load capacity, the BMW iX performs a bit better – up to 1750 L, which is about 221 L more than the Audi Q6 e-tron.

When it comes to payload, BMW iX hardly perceptible takes the win – 575 kg compared to 540 kg. That’s a difference of about 35 kg.

Who wins the race?

The BMW iX proves to be leads convincingly overall and therefore becomes our DriveDuel Champion!
BMW iX is the better all-rounder in this comparison.

from about £71,600
iX @ BMW Group Press

BMW iX

  • Engine Type : Electric
  • Transmission : Automatic
  • Drive Type : All-Wheel Drive
  • Power HP : 408 - 659 HP
  • Consumption kWh/100km : 17.8 - 20.6 kWh
  • Electric Range : 600 - 701 km
details

Audi Q6 e-tron

5 (2)
rate

The Audi Q6 e-tron represents a significant step forward in the realm of electric vehicles, offering a perfect blend of cutting-edge technology and timeless design. With its spacious interior and advanced infotainment system, it provides both comfort and connectivity for the modern driver. The Q6 e-tron embodies Audi's commitment to sustainability without compromising on performance or luxury.

details
A242848_medium @ Audi AG
A242855_medium @ Audi AG
A244272_medium @ Audi AG

BMW iX

The BMW iX presents a bold step into the future of electric vehicles, combining eco-friendly performance with luxurious comfort. Its sleek design and state-of-the-art technology offer a driving experience that feels both modern and sophisticated. Inside, high-quality materials and an intuitive interface ensure that driver and passengers alike enjoy an immersive journey.

details
P90464063_highRes_bmw-ix-m60-05-2022 @ BMW Group Press
P90464066_highRes_bmw-ix-m60-05-2022 @ BMW Group Press
P90464060_highRes_bmw-ix-m60-05-2022 @ BMW Group Press
P90437446_highRes_the-first-ever-bmw-i @ BMW Group Press
P90437462_highRes_the-first-ever-bmw-i @ BMW Group Press

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Costs and Consumption
Price
54400 - 91900 £
Price
71600 - 107100 £
Consumption L/100km
-
Consumption L/100km
-
Consumption kWh/100km
15.6 - 18.9 kWh
Consumption kWh/100km
17.8 - 20.6 kWh
Electric Range
482 - 656 km
Electric Range
600 - 701 km
Battery Capacity
75.8 - 94.9 kWh
Battery Capacity
96 - 109.6 kWh
co2
0 g/km
co2
0 g/km
Fuel tank capacity
-
Fuel tank capacity
-

Dimensions and Body
Body Type
SUV
Body Type
SUV
Seats
5
Seats
5
Doors
5
Doors
5
Curb weight
2200 - 2425 kg
Curb weight
2525 - 2655 kg
Trunk capacity
499 - 526 L
Trunk capacity
500 L
Length
4771 mm
Length
4965 mm
Width
1939 - 1965 mm
Width
1970 mm
Height
1665 - 1685 mm
Height
1688 - 1695 mm
Max trunk capacity
1361 - 1529 L
Max trunk capacity
1750 L
Payload
540 kg
Payload
505 - 575 kg

Engine and Performance
Engine Type
Electric
Engine Type
Electric
Transmission
Automatic
Transmission
Automatic
Transmission Detail
Reduction Gearbox
Transmission Detail
Reduction Gearbox
Drive Type
Rear-Wheel Drive, All-Wheel Drive
Drive Type
All-Wheel Drive
Power HP
252 - 516 HP
Power HP
408 - 659 HP
Acceleration 0-100km/h
4.3 - 7.6 s
Acceleration 0-100km/h
3.8 - 5.1 s
Max Speed
210 - 230 km/h
Max Speed
200 - 250 km/h
Torque
450 - 855 Nm
Torque
700 - 1015 Nm
Number of Cylinders
-
Number of Cylinders
-
Power kW
185 - 380 kW
Power kW
300 - 485 kW
Engine capacity
-
Engine capacity
-

General
Model Year
2024 - 2025
Model Year
2025
CO2 Efficiency Class
A
CO2 Efficiency Class
A
Brand
Audi
Brand
BMW

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What drivetrain options does the Audi Q6 e-tron have?

Available configurations include Rear-Wheel Drive or All-Wheel Drive.

The prices and data displayed are estimates based on German list prices and may vary by country. This information is not legally binding.